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March 13, 2013

Historic Single- & Two-Character .ORG Auction to Bring Great Names Online Go Daddy Auction Enables Companies to Notably Expand Web Presence

SCOTTSDALE, Ariz. (March 13, 2013) – Go Daddy and Public Interest Registry (PIR) are teaming up to auction 42 valuable single- and two-character domain names like I.ORG, S.ORG and TS.ORG on GoDaddy.com. Short and memorable, these domain names are expected to demand high interest in the aftermarket.

The historic auction of the 42 names is set launch March 18, 2013 and last 10 days. Pre-approval is required to participate in domain bidding – to submit an application visit Go Daddy Auctions.

The .ORG domain name extension is one of the Internet’s original top-level domains and one of the most trusted, according to a CARAVAN Omnibus domain consumer survey. Large corporations, non-profits, special interest groups and even SMBs can benefit from leveraging .ORG domain names to strengthen their brand message.

“We are excited for Go Daddy to begin the sale of our single- and two-character domain names,” said PIR Chief Executive Officer Brian Cute. “Throughout this process, Go Daddy has been a tremendous partner because they truly understand the value of the .ORG brand.”

Ninety-three percent of consumers want to know what companies are doing to make the world a better place, according to a Cone/Echo Global CR study. The .ORG domain name extension is widely associated with serving the public interest and is a powerful tool for companies to communicate their commitment to social responsibility.

Combined with Go Daddy’s industry-leading products and unparalleled customer support, businesses can quickly and easily supplement their image and better leverage their online performance.

“Businesses looking for short, effective domain names are going to love the .ORG auction,” said Go Daddy Director of Domain Name Aftermarkets Paul Nicks. “These names are the best of the best. I expect the auction of these single- and two-character domain names will not only generate high interest, but also help define the aftermarket prior to the introduction of new gTLDs later this year.”

To view all 42 .ORG domain names available please visit: www.GoDaddy.com/ORGAuction.

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About GoDaddy

GoDaddy's mission is to radically shift the global economy toward small businesses by empowering people to easily start, confidently grow and successfully run their own ventures. With more than 12 million customers worldwide and more than 59 million domain names under management, GoDaddy gives small business owners the tools to name their idea, build a beautiful online presence, attract customers and manage their business. To learn more about the company, visit www.GoDaddy.com.

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