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October 09, 2014

GoDaddy & Spree Commerce Partner for Launch of GoDaddy Online Store Successful Beta Test Leads to Full-Scale Fall Rollout

SCOTTSDALE, Ariz., and BETHESDA, MD. (October 9, 2014) – GoDaddy, the world’s largest technology provider dedicated to small businesses, and Spree Commerce, the company powering the technology behind the best storefronts, today announced the GoDaddy Online Store product is ready for public launch. With Spree technology supporting the backend, this new GoDaddy offering will make it truly simple for small businesses worldwide to start selling online using ecommerce.

The companies first announced collaboration in February of this year. The GoDaddy Online Store has been available in beta since. More than 5000 merchants have opened stores and sold millions of dollars of products and services, all over the world.

The GoDaddy Online Store serves small businesses without the technical resources necessary to deploy an eCommerce storefront. GoDaddy selected Spree Commerce as the technology platform for the GoDaddy Online Store after an exhaustive examination of eCommerce technologies on the market. Even while in Beta, GoDaddy is one of the largest Spree Commerce partners, and works closely with the Open Source community to take the platform to the next level.

“We have huge ambition to serve all the underserved eCommerce merchants globally. That means we need a technology platform that can scale to hundreds of thousands of customers, is flexible in meeting global demands, and is always up and running. This is an unbelievably difficult engineering challenge,” said GoDaddy Head of Engineering, Antonio Silveira. “The Spree platform has the underlying capabilities to serve businesses of all complexity, from small merchants to larger businesses. We have used the platform’s flexibility to build a product that is tailored to the small merchants, making it possible for anyone with a great idea to sell online. We are also committed to open source, consistently contributing code back to the Spree community.”

“With our open-source solution as the foundation of the GoDaddy Online Store offering, small and mid-sized businesses will be empowered to reach their customers in new and exciting ways,” said Spree Commerce CEO, Sean Schofield. “GoDaddy has the experience and ability to provide these retailers with an easy-to-use solution that enables them to grow. With capabilities from themes to uploading information about products and images, these customers will be able to quickly manage their online presence, leaving them with more time to focus on building their businesses.”

Join us on Wednesday, October 22nd at 2PM ET for a co-hosted webinar detailing GoDaddy's unique contributions to the Spree Storefront including how to make Spree multi-tenant. The webinar will be led by Chetan Patil, Software Architect at GoDaddy.

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About Spree Commerce

Spree Commerce offers one of the most popular ecommerce platforms in the world. The modular platform allows for easy customization so developers and store owners can configure Spree for their specific needs. With an active and growing community, Spree is now one of the top open source technology projects in the world.

Spree Commerce is also the creator of Wombat, an integration platform that is comprehensive enough for large ecommerce stores and easy enough for small online merchants. Wombat works with all leading storefront platforms and integrates every mission critical service in just minutes, not weeks or months. With Wombat, you'll automate every aspect of your business and never worry about losing an order or integrating your ERP, POS or fulfillment provider. Connect any store to any service, no custom code required. To learn more visit http://spreecommerce.com.

About The Go Daddy Group, Inc. Go Daddy is a leading provider of services that enable individuals and businesses to establish, maintain and evolve an online presence. Go Daddy provides a variety of domain name registration plans and website design and hosting packages, as well as a broad array of on-demand services. These include products such as SSL Certificates, Domains by Proxy private registration, ecommerce website hosting, blog templates and blog software, podcast packages and online photo hosting. The Go Daddy Group has more than 49 million domain names under management. Go Daddy registers, renews or transfers more than one domain name every second of every day. GoDaddy.com is the world’s largest Web hosting provider and is the world's No. 1 domain name registrar according to Name Intelligence, Inc. In 2010, The Go Daddy Group registered more than one-third of all new domain names created in the top six generic top-level domains, or gTLDs, including .com, .net, .org, .info, .biz, and .mobi. For more information, visit www.GoDaddy.com.

About KKR

Founded in 1976 and led by Henry Kravis and George Roberts, KKR is a leading global investment firm with $61.0 billion in assets under management as of March 31, 2011. With 14 offices around the world KKR manages assets through a variety of investment funds and accounts covering multiple asset classes. KKR seeks to create value by bringing operational expertise to its portfolio companies and through active oversight and monitoring of its investments. The KKR Technology Team has invested approximately $9 billion of capital in high quality technology companies globally. Current and previous technology investments include Amphenol, Aricent, Avago, Kodak, MMI, Northgate, NXP, RELTEC, SunGard, TASC, Tenovis, Unisteel, Visma, Wincor Nixdorf, and Yageo. KKR is publicly traded on the New York Stock Exchange (NYSE: KKR). For additional information and a complete list of KKR's private equity investments, please visit KKR's website at www.kkr.com.

About Silver Lake

Silver Lake is the global leader in private investments in technology and technology-enabled industries. Silver Lake invests with the strategic and operational insights of an experienced industry participant. The firm has over 90 investment professionals located in New York, Menlo Park, San Francisco, London, Hong Kong and Tokyo and manages over $14 billion across large cap and middle market private investment strategies as well as a credit investment strategy. The large cap Silver Lake Partners fund has made numerous investments in technology industry leaders such as Allyes, Ameritrade, Avago, Avaya, Business Objects, Flextronics, Gartner, Gerson Lehrman Group, Groupon, Instinet, Intelsat, Interactive Data Corporation, IPC Systems, MCI, Mercury Payment Systems, MultiPlan, the NASDAQ OMX Group, NetScout, NXP, Sabre, Seagate Technology, Serena Software, Skype, Spreadtrum, SunGard Data Systems, UGS, Vantage Data Centers, and Zynga. For more information, please visit www.silverlake.com.

About TCV

Technology Crossover Ventures (TCV), founded in 1995, is a leading provider of growth capital to technology companies, providing funds to later-stage private and public companies. With $7.7 billion in capital under management, TCV has made growth equity, PIPE and recapitalization investments in over 170 companies leading to 47 initial public offerings and more than 30 strategic sales or mergers. Representative investments include Altiris, C|NET, eHarmony, Expedia, Facebook, Fandango, Groupon, HomeAway, Liquidnet, Netflix, Orbitz, RealNetworks, Redback Networks, RiskMetrics Group, Solect Technology, TechTarget, TradingScreen, Travelport, Webroot and Zillow. TCV has 12 partners and is headquartered in Palo Alto, California with offices in New York, NY. For more information about TCV, visit www.tcv.com.

Media Contacts

The Go Daddy Group, Inc. KKR Elizabeth L. Driscoll Kristi Huller 480-505-8878, Elizabeth@GoDaddy.com 212-230-9722, Kristi.Huller@kkr.com Silver Lake TCV Jenny Farrelly, Edelman Shifali Erasmus-Bhagat, Kinetic PR 212-819-4807, Jenny.Farrelly@edelman.com 650-315-7526, shifali@kineticprllc.com

Contact
Nick Fuller, PR Director
480.505.8800 x4435
PR@GoDaddy.com or Google+

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